Analysis of Sterling E-commerce Customer Data Using Python

Customer:

Sterling E-Commerce is a one-stop online shopping destination for a wide range of high-quality products. Sterling E-commerce mission is to provide customers with the best shopping experience possible, with a focus on quality, affordability, and convenience.

Problem:

I was contacted by Director of Sterling as a Data Scientists because they are interested in leveraging the power of their data to gain insights into the business and improve their efficiency.

Sterling wants to better understand their customers’ needs, preferences, and behavior. Specifically, want to identify any patterns or trends. Sterling believes that leveraging the power of data can help them make more informed decisions and boost effectiveness.

They want to understand their data, so they can optimize their product offerings, streamline operations, and enhance Sterling’s customer experience.

Solution:

The analysis of Sterling data was done using Python. Below is the Jupyter Notebook of the analysis

Click to view full notebook